If you want a meal near Rick's Cafe on the West End cliffs, three places give you a useful range. Pushcart Jerk Center & Rum Bar at Rockhouse Hotel is the pick for jerk and Jamaican plates, Xtabi Resort suits a broader menu with a swimming cove, and Three Dives Jerk Centre is a simpler jerk stop close to both. Rick's Cafe itself has free entry and is where you go for the sunset and the cliff jumpers.
West End is a roadside cliff district rather than one compact strip. Rick's sits at the western end, and restaurants, bars, hotels and small cookshops are spread along West End Road in between. That means you can stay at Rick's for the evening or head to a nearby spot, depending on how far you want to go and how you plan to get back.
Rick's Cafe: entry, hours and prices
Rick's is open every day from noon to 10:00 p.m., and admission is free. Food, drinks, cabana rentals, taxes and service charges are separate costs. As of October 2026, its menu includes jerk chicken at US$26, escovitch snapper at US$28, steamed fish and shrimp with okra at US$33, Caribbean lobster at US$45 and a New York strip steak at US$48. Those prices exclude a 15% general consumption tax and a 10% service charge. Rum punch is US$12, and several cocktails run from US$14 to US$16. These prices stay in US dollars, because the menu prices them that way.
Escovitch snapper is one of the Jamaican seafood dishes on the Rick's menu.
As of October 2026, Cabana 1 costs US$250 a day, and Cabanas 2, 3 and 4 cost US$200 a day, with tax included. Each cabana holds about 10 people. Rick's accepts Visa, Mastercard, Discover and American Express.
Small groups under 10 do not need a dinner reservation. Larger groups should call the restaurant ahead of time.
Sunset and cliff jumping
The main reasons people go are the western-facing sunset, the music, the drinks, the food and the cliff jumpers. Rick's says guests may jump at their own risk from three levels, about 10 feet, 25 feet and 35 feet, into water about 15 feet deep. Jumping is optional, and you can watch from the cliffs without jumping.
The West End cliffs face west, which is why sunset is the main draw.
The venue is busiest around sunset, so arrive before the sun goes down if that is the point of your visit. Wear secure footwear on the rocks, and follow the instructions the venue posts for jumpers.
The West End places near Rick's
Pushcart Jerk Center & Rum Bar sits at Rockhouse Hotel. It serves jerk chicken, pork and fish, peppered shrimp, steamed fish with bammy, curried goat, oxtail and fried chicken. It opens daily at 3:00 p.m., with last dinner seating at 9:30 p.m. and the kitchen closing at 10:00 p.m. It is the natural first stop if you want jerk and Jamaican dishes.
Jerk is cooked over a drum grill, and Pushcart serves it with other Jamaican plates.
Xtabi Resort is a cliffside restaurant with a swimming cove. Its menu covers breakfast, Jamaican food, burgers, sandwiches, seafood, lobster, fish, steak, vegetarian dishes and desserts. Examples include a Jamaican breakfast, a conch burger, fish of the day, lobster dishes and vegetarian platters. As of October 2026, breakfast items generally run from US$8 to US$20. At lunch, a burger is US$10.50, Jamaican grilled chicken starts at US$9.50, fish of the day is US$26 and lobster salad is US$22. At dinner, Jamaican-style chicken is US$15, fish of the day is US$28, lobster dishes run from US$34 to US$45, and filet mignon is US$41. The menu adds a 14% government consumption tax, and it accepts payment in US or Jamaican dollars. Sunday brunch runs from 8:00 a.m. to 4:00 p.m.
Rockhouse Restaurant is a hotel restaurant near Pushcart. It is a higher-priced hotel restaurant, and its menu is built on Jamaican and international dishes. Most of the places on this stretch sit along West End Road, so a plan that starts at Rick's can move on to one of them in the same evening.
Three Dives Jerk Centre is a jerk stop close to both Pushcart and Xtabi. It is known for jerk food, so it works well if you want something simpler than a resort-style dinner.
LTU Garden & Cliff is a cliffside bar and restaurant near Rick's. Its website promotes local sea-to-table food, sunset dining and cocktails, which makes it a good choice if the sunset is the main event of your evening.
Sips & Bites is a West End Jamaican restaurant that serves breakfast, lunch and dinner. Its menu covers brown-stewed fish, curried conch, ackee and saltfish, rice and peas, dumplings, yam and callaloo.
The Caves area, around Negril's cave resorts, has its own cluster of cliffside restaurants and bars. A 2026 West End guide names Catcha Falling Star, The Caves, Kool Vybes, Ivan's, Canoe, El Coborno Bar and Patsy's among the nearby West End staples.
More places along West End Road
These places are within about 2.5 km of Rick's Cafe.
Pewee's Restaurant & Bar is a Jamaican restaurant in Negril, with Jamaican food on the menu. It is open every day from 8:00 a.m. to midnight.
Syd's On The Rocks is a fusion restaurant on West End Road that serves world food. It opens at 3:00 p.m. every day, closes at midnight, and stays open until 2:00 a.m. on Fridays and Saturdays.
Just Natural Veggie & Seafood Restaurant & Bar on West End is a seafood restaurant open Monday to Saturday from 8:00 a.m. to 8:00 p.m. It is closed on Sundays.
Murphy's West End Restaurant is a Jamaican restaurant on West End, serving Jamaican food.
Connie's backyard blessings is a bar and grill on West End. It opens Tuesday to Saturday from 2:00 p.m. to 8:00 p.m. and is closed on Mondays and Sundays.
COCORIYA ICE-CREAM in Negril sells ice cream, desserts and juice. It opens Monday to Friday from noon to 9:00 p.m. and on weekends until 10:00 p.m., which makes it a sensible stop after the sunset.
Several of these close by 8:00 p.m., so plan the order of your evening around them.
Getting there from Seven Mile Beach
The Transport Authority publishes route taxi fares for the West End to Negril route and for the Beach Road and Norman Manley Boulevard route to Negril. Agree on the fare to your exact stop with the driver before you board.
The road west from Seven Mile Beach runs along the coast toward the cliffs.
Route taxis run West End-bound from Norman Manley Boulevard or the Negril transport area, and they may pick up other passengers along the way. Tell the driver the exact stop you want, such as Rick's Cafe, Xtabi, Rockhouse or Three Dives. A private taxi is more direct, and you should price it before you leave the beach. For the whole stretch, see how to get to the West End cliffs from Seven Mile Beach.
Carry Jamaican cash for route taxis and small local stops. Rick's accepts major credit cards, but card and cash policies differ from one West End restaurant to the next, so ask before you order. After sunset, many visitors leave at the same time. If you plan to stay late, book a return taxi before you head out.
Common questions
Is Rick's Cafe worth visiting?
The main reasons to go are the sunset, the live atmosphere, the drinks and the cliff jumpers, and the Jamaica Tourist Board calls it a West End landmark known for sunset views and cliff jumping. Entry is free, and jumping is optional, so you can enjoy the setting without joining in. If you dislike crowds or tourist-oriented pricing, Three Dives, Pushcart, Xtabi or LTU may suit you better.
How much is entry to Rick's Cafe?
Entry is free. Food, drinks, cabana rentals, taxes and service charges are separate costs. As of October 2026, Cabana 1 costs US$250 a day, and Cabanas 2, 3 and 4 cost US$200 a day, with tax included.
What time does Rick's Cafe close?
Rick's is open every day from noon to 10:00 p.m., according to its official FAQ. Confirm before you go during holidays, severe weather or private events, because hours can change on those days.
What is the best place to eat in the West End of Negril?
It depends on what you want from the meal. For jerk and Jamaican plates, Pushcart is the first stop. Xtabi suits a broad menu with a cove and cliff views, Three Dives is the simpler jerk stop, and LTU suits a dinner built around the sunset. Rick's Cafe is the choice for the atmosphere and the cliff jumpers, even though the food is only one part of the visit.
Is it expensive to eat out in Negril?
It depends where you eat. Cliffside restaurants cost more, and Rick's and Xtabi both add tax on top of their menu prices.
For more places to eat around Negril, read Where to Eat in Negril, Jamaica, on a Budget, Seafood Restaurants in Negril, Jamaica and Eating Outside Your All-Inclusive: Local Food Near Negril, MoBay and Ochi Resorts.
To find more places by parish, use the Westmoreland pages in our restaurant directory.